Marketing
Marketing is the activity, set of institutions, and processes for creating, communicating, delivering, and exchanging offerings that have value for customers, clients, partners, and society at large. A well-defined target market will make every other marketing concept so much easier to implement successfully. Identify key players and types of companies involved in advertising and marketing on digital platforms. This program offers you the opportunity to master platform-specific skills valued by top employers, while at the same time establishing a broad-based understanding of the whole digital marketing ecosystem.
Now that we’ve briefly touched on why communication is the backbone and an important aspect of marketing, let’s look at how marketing contributes to our sales and profitability. The marketing plan inludes a situation analysis that in large part comprises a market opportunity analysis and an assessment of the existing or potential business’ strenght, weaknesses, threats, and opportunities in the marketplace.
Mistake #7: …