Master’s Degree Programmes

There can be some cross over of these categories mostly between online and relationship and as we get into our topic you’ll see how this is. Also, you’ll find that there can be a wide range of marketing costs between these different types and I know that this is important to all people who are just starting up a new business. While consumer marketing is aimed at large groups through mass media and retailers , the negotiation process between the buyer and seller is more personal in business marketing. Strategy immediately follows planning because your strategy is the foundation for the rest of your marketing activities.

In this course, you learn how to create an email marketing strategy, create and execute email campaigns, and measure the results. The increasing number of highly successful retail brands, their role in new product introduction, their promotional power and their ability to leverage information …


Business Intelligence Master’s Degree

Business Intelligence is about concepts and methods to improve business decision making by using fact-based support systems. This is precisely the reason that business intelligence is also referred to as ‘decision-support system’ or DSS. Along with this the risk involved in the business intelligence program should also be calculated and so planning should be done accordingly. Business Intelligence implementations are a different animal to other IT development and should be treated as such.business intelligence

There are Extract, Transform and Load (ETL) tools that can connect directly to your accounting system or CRM, providing a tunnel for your info to get from one place to another on a scheduled or manual basis. The course covers employment law, contracts, tort and product liability, internet law as well as other legal issues affecting the business environment.business intelligence

Students will apply financial and analytical skills gained in prior coursework, as well as principles of corporate finance, …


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