Master’s Degree Programmes

There can be some cross over of these categories mostly between online and relationship and as we get into our topic you’ll see how this is. Also, you’ll find that there can be a wide range of marketing costs between these different types and I know that this is important to all people who are just starting up a new business. While consumer marketing is aimed at large groups through mass media and retailers , the negotiation process between the buyer and seller is more personal in business marketing. Strategy immediately follows planning because your strategy is the foundation for the rest of your marketing activities.

In this course, you learn how to create an email marketing strategy, create and execute email campaigns, and measure the results. The increasing number of highly successful retail brands, their role in new product introduction, their promotional power and their ability to leverage information …